Few modestly, we call ourselves the impulse specialist. And rightly so. For decades, we have been increasing turnover at many stores in the Netherlands and abroad. The big secret? Those are our store concepts. They entice the consumer to make a purchase for which they did not specifically come to the store. In fact, one of our products always ends up in a shopping cart or checkout basket. A quick snack or drink at the checkout, a handy by-product for a job, scoring a bargain from the checkout or an impulse purchase during checkout. Various strategies for different places in a shop. They are a guarantee for success.